Drupa is now accepting exhibitor registration for its next edition taking place from May 9 to 17, 2028 at Messe Düsseldorf, Germany. The show will once again become the global stage for integrated printing technologies, automated production processes, and industrial applications.
Bringing together the international print and packaging community across all industrial processes — from machine and technology providers to software and workflow specialists, brand owners, designers and the creative industry— drupa 2028 will offer the opportunity to experience integrated solutions, networked workflows, and running machines live in such density and diversity.
“drupa is the ultimate international platform where vision and reality meet,” says Wolfram N Diener, CEO of Messe Düsseldorf. “Partnerships across the entire value chain are crucial for successfully transforming new technologies into marketable solutions and jointly shaping the next stage of development in the industry.”
Focus on future technologies and collaboration
In terms of content, drupa 2028 will focus on end-to-end solutions as well as automation, robotics, artificial intelligence (AI), materials and the circular economy. The trade fair is thus specifically expanding its range of exhibitors to include topics that are becoming increasingly important for industrial production, efficiency gains and sustainable business models. Showcases, thematic touchpoints, workshops, panels, masterclasses and a high-quality conference programme will once again make drupa a central platform for knowledge transfer, technology comparison and strategic orientation.
This new direction in terms of content is accompanied by a new, expressive and distinctive visual identity that makes the focus of the world’s leading trade fair visible and tangible. The new look consistently focuses on networked, systemically conceived printing and packaging solutions and positions drupa as a global stage for industrial solutions.
Interface with brands, designers and creative players
This also goes hand-in- hand with an opening up to new target groups: drupa 2028 will increasingly focus on brand owners, designers and creative professionals from the print and packaging sectors who are driving forward new areas of application and business models.
“The combination of technology and creativity is what determines competitiveness and market success today,” says Sabine Geldermann, Director, drupa, Portfolio Print Technologies at Messe Düsseldorf. “drupa is the world’s leading platform where technological innovations are brought together with specific market requirements and translated into marketable solutions.”
Online registration
Companies that already participated as exhibitors in 2024 can log in using their existing access data. First-time exhibitors will be guided step by step through the registration process as part of the online procedure. Register online for drupa 2028 at: www.drupa.com. The registration deadline is October 31, 2026. (Photo Credit: Messe Düsseldorf Constanze Tillmann)

